Black Friday deals are rolling out this week, and it’s a great time to grab high-quality tools at a serious discount.
These are products and platforms I personally use and recommend because they’ve been genuinely valuable for my work.
I’ll keep updating this list with new offers as they go live throughout the week.
Let's dive right in!
1. Kit (Best for email marketing/automation)
Kit (previously ConvertKit) is the email marketing platform I use to send my website builder cheat sheet. It's also used by some of my favourite entrepreneurs for complex email automations, including:
- Tim Ferris
- Lindsey Stirling
- Arnold Schwarzenegger
- Tim McGraw
- Mandy Moore
They don't run promotions often.
But this Black Friday, they're running a whopping 60% off on their paid plan.
Learn more about Kit's Black Friday deal
2. Carrd (Best for one page website)
I use Carrd to build simple one-page websites for clients.
Others use it to build small business brochure sites, a personal 'link in bio' website, or even a K-POP fan page!
The free plan is great to start, but the premium plan gets you a custom domain, premium templates, and a bunch of features at a very competitive price (the cheapest in the industry, I must say).
Their cheapest plan starts at $9 per year — yes, per year — and it's discounted to $5.4/year this Black Friday. That's ridiculous.
Save 40% off on all Carrd plans this Black Friday
3. Starter Story
Hands down THE best resource to find business idea inspirations.
It's where I browse weekly for new side project ideas.
It's interesting because there are hundreds of case studies where founders publicly share revenue figures, their prototyping/manufacturing processes, go-to-market strategies, and tips for getting started.
This year they've added filters (revenue, starting cost, niche, etc) to easily sort ideas that are relevant to you.
They're running a lifetime offer now.
Get 55% lifetime discount on StarterStory this Black Friday
4. Webflow (Best for custom landing page)
If you're collecting leads in unconventional ways, beyond standard form submissions (for example: creating personalized quizzes or a pricing calculator), and you expect to need a custom website or a uniquely designed landing page, then Webflow is an excellent choice.
It lets you design a custom website through their drag-and-drop interface without code.
And this Black Friday, you can get 25% off their yearly plan.
Learn more about Webflow Black Friday deal
5. BeeHiiv (Best for newsletter/creator)
Beehiiv has quickly become the “cool kid” among all-in-one marketing platforms for creators. Not just because it’s expanded beyond newsletter tools, but also because its pricing offers strong value compared to competitors.
For example, with 10,000 subscribers, Beehiiv costs around $109/month (before annual discounts), while platforms like Mailchimp charge about $135/month.
Even as your list grows, Beehiiv is often 30–50% cheaper than its alternatives.
Just last month, they rolled out a new set of tools effectively replacing several separate tools and potentially cutting your software costs:
- An AI website builder + built in analytics (replaces the dreaded GA4)
- A Link in bio tool
- Sell digital products (0% fees)
- Sell subscription (0% fees)
- Autogenerate podcast pages (complete with transcript+ timestamps, integrates with Youtube, Spotify, Apple podcasts, etc)
Check out BeeHiiv black friday promo
6. SEMRush (SEO + AI visibility)
Every business in the world right now wants AI to mention their brand, because frankly that's how people ask questions nowadays.
If I want some quick info or searching for a solution I just pull out the ChatGPT app and get my answers.
Few months ago, I got I myself an early access to SEMRush AI toolkit that shows you how AI talks about your brand in search.
Basically, it gives you a breakdown of your brand mentions in AI platforms like ChatGPT, Google's AI overview, etc.
Specifically:
- What were the topics and prompts where your brand was mentioned
- How many times was it mentioned
- The estimated traffic that these topics generate for your brand
- The intent behind the search — whether people are just researching (informational) or have the intention to buy (transactional)
If you want to get ahead of the AI search
Check your brand's AI visibility in SEMRush
7. Squarespace (Best for small business website)
Squarespace is my favourite site builder for small businesses.
Many believe Squarespace doesn't run a Black Friday offer, but you can get a neat 10% off this week until December 3rd.
Save 10% on all plans on Squarespace. Use code at checkout: MTW10
8. NameCheap (cheap domain names)
NameCheap is the only domain name registrar I trust and is also where I buy all of my domains.
They're running one of the most competitive Black Friday offers at the moment in conjunction with the world cup:
- 99% off domain names
- 95% off web hosting
- 95% off web security (VPN, SSL certificates, and Premium DNS)
- 64% off business toolkit (Creative design tools for web websites, graphics, images, Canva templates & presets, etc )