How to add reviews to Squarespace (without plugins)

By David Nge • Last Updated: October 25, 2022

Here's a step-by-step tutorial on how to add reviews to Squarespace without relying on third-party plugins.

There are 3 ways to add reviews to Squarespace. We'll go over:

By the end of this tutorial, you will have successfully added a review section for your site.

Let's dive right in.

How to add product reviews to a Squarespace site

Squarespace has a native product reviews feature for eCommerce stores that allows your customers to leave ratings and reviews on your product pages.

To use this feature, you need to be subscribed to their commerce basic or advanced plan, which costs $27 and $49 per month, respectively. You can find more details about their commerce plan here.

How Squarespace Product reviews works

it works with any Squarespace template  

How to enable Product Review for your Squarespace eCommerce store

1. Head to your Squarespace dashboard and select Commerce.

Head to the Commerce page
Head to the Commerce page

2. Select Product Reviews from the sidebar.

Select Product Reviews
Select Product Reviews

3.  In the Product Reviews settings page, enable the following:

Enable Product reviews settings
Enable Product reviews settings

4. Once enabled, your customers will receive an email 2 weeks after purchasing your product, and all reviews will be automatically displayed under your product page (example below).

How product reviews are displayed on a Squarespace store (Real example)

Here's an example of a review section for Super Natural Kitchen, an eCommerce store that sells healthy baking ingredients for creative chefs worldwide.

Example Squarespace Product Reviews
Example Squarespace Product Reviews

In summary, the Squarespace Product Review feature shows

How to add a review section to Squarespace

Alternatively, you could manually add a review section to your site.

Squarespace has made it easy (as always) by allowing you to add pre-made reviews and testimonials sections with the ability to customize them.

Here's how to do it:

1. Head over to your Squarespace site dashboard and select Edit.

Edit the Squarespace page
Edit the Squarespace page

2. Hover your mouse to a section where you'd like to add the reviews and select Add Section.

Add a new section
Add a new section

3. Select Testimonials from the sidebar.

Checkout the testimonials page section
Checkout the testimonials page section

4. Select the testimonial/review format that you like.

Select a testimonial format that you like
Select a testimonial format that you like

5. Add or customize the reviews that you've garnered for your business.

Customizing the review section

While in editing mode, click on the review section and you will see the edit functions appear in the top corner.

Customizing the review layout and content
Customizing the review layout and content

There are two ways to edit the Review section:

  1. Edit Content — Change the actual content and outlook of the individual review, such as the profile picture, written testimonial, the order of the testimonial, title, font size, spacing, alignment, and more.
  2. Edit Layout — Change the background image or color palette of the review section.

Feel free to tinker around, and you'll end up with a unique Review section!

Customized customer review layout
Customized customer review layout

How to add a review page to Squarespace

Here's how to add a dedicated page for your testimonials or reviews.

  1. Head over to your Squarespace site dashboard and select Pages.
Head over to Squarespace Pages settings
Head over to Squarespace Pages settings

2. Click. the + icon to add a new page in the main navigation.

Add a new page
Add a new page

3. Then select Page Layouts.

Select Page Layouts
Select Page Layouts

4. Click Reviews from the sidebar and select the Reviews page format you'd like to add to your site.

Choose a Reviews page format that you like
Choose a Reviews page format that you like

There aren't plenty of pre-made Reviews page template options to choose from as of this writing, but Squarespace's new Fluid Engine allows you to customize virtually every aspect of the page design.

And whenever I need inspiration for a new design, I'll always go to Dribbble and search for the latest page design trend. You can easily do the same by searching for the latest testimonial and reviews page design.

Adding third-party reviews

Understandably,  you might want to add third-party reviews from Facebook, Google, Trustpilot, Better Business Bureau (BBB), or others.

However, Squarespace doesn't have any direct integrations with any of these platforms at the moment. The best you can do now is import your existing customer reviews from Etsy.

To import reviews from non-supported platforms (Google, Facebook, Trustpilot, etc) you would have to use a third party plugins like ReviewsOnMyWebsite, TaggBox, and ElfSight.

While this tutorial focuses on how to add Squarespace reviews without a plugin, I'll direct you to these relevant Youtube videos instead:

Frequently Asked Questions

Does Squarespace allow customer reviews?

Yes, Squarespace has a native Product Reviews feature that allows your customer to leave reviews on your product page or store.

However, this feature isn't free. You're required to be on the Squarespace commerce plan (basic or advanced) to use the Product Reviews feature.

How do I add reviews to Squarespace?

Follow these simple steps to add reviews to Squarespace using the native Product Reviews feature:

Step 1. Head to your Squarespace dashboard and select Commerce.

Step 2. Select Product Reviews from the sidebar.

Step 3.  In the Product Reviews settings page, enable Request reviews, Email notifications, and Display Product and Store reviews.

Step 4. Once enabled, your customers will receive an email 2 weeks after purchasing your product, and all reviews will be automatically displayed under your product page.

Can I add Google, Facebook, or Trustpilot reviews on Squarespace?

You can add third-party reviews on Squarespace; however, you have to use a third-party plugin such as ReviewsOnMyWebsite, TaggBox, and ElfSight.

Conclusion — Should you use the Squarespace Product Review feature?

In order to use Squarespace's native Product Reviews feature, you have to subscribe to either the Basic Commerce ($27/month) or Advanced commerce ($49/month) plan.

You can save a little by using third-party plugins. They usually cost $10-$20 per month, but the biggest advantages that Squarespace native feature has are:

In short, if you're running a sizeable business (eg. eCommerce store) on Squarespace and have to rely on reviews for social proof, then Squarepace Product review will add value to both your customers and your business over the long term.

You could also supplement your store reviews by adding Google, Facebook, or Trustpilot via third-party plugins, which you can add via Squarespace at the moment.